Basic norms and values ​​of the organization. Corporate culture in modern business: types, levels and best examples

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· Each person knows what specific goal is set for him and has an idea of ​​the goals facing other employees and departments.

· Each employee proceeds from the fact that his colleagues treat their areas of work as responsibly as he himself treats his own.

· Employees are not afraid that colleagues will discuss them behind their backs.

People sincerely wish each other success. If one of the employees notices that his colleague is doing something wrong, he will point it out right away and will not wait until the mistake is made in order to gloat later.

· Mutual trust reigns in the company. Everyone proceeds from the fact that none of the colleagues does not abuse their position and opportunities.

· There is a general feeling of striving for success. Everyone understands that the small daily activities of their colleagues - drafting documents, phone calls, meetings - matter to the overall result.

Everyone knows that they can ask a colleague for help. The work is organized in such a way that no one has to do everything alone.

People can cross departmental boundaries helping each other.

· People come to work with pleasure, and not just to feed themselves and their families.

· If desired, everyone can make a proposal or participate in work that is not within their competence.

· Everyone knows they can talk to anyone at the top of the company without risking the wrath of their line manager.

Rituals and traditions in the organization

Euroset is the largest network of communication stores in Russia operating in the format of a discounter (a store with a wide range of the best goods at wholesale prices) and the leading dealer of the largest operators cellular communication. To date, the company has more than 5,000 communication stores in Russia and abroad.

There are certain traditions in the work of Euroset, we will name and explain the essence of the most important of them:

"Social guarantees and benefits"

At Euroset, employees are valued, they provide everything social guarantees, according to Labor Code Russian Federation (paid leave and sick leave, paid study leave, "white" wage), additional compensation package (benefits and compensations).

"Career growth, development and training"

It also provides for employee training, the possibility of personal and professional self-expression, each employee has the opportunity to gain professional experience in the company.

"Requirements for Candidates and Employees"

The main requirement for candidates is youth, energy, ambition and a desire to acquire professional experience. The company enables young people who are receiving education or have already received it, but do not have work experience, to start a career and acquire knowledge and skills for further professional activities.

« Corporate culture»

There are traditions in the company, we celebrate holidays together, relax together, spend corporate events(parties, sports competitions). Motto: "Euroset is the leader, I work here - so I'm the best!"

The company widely uses the spiritual elements of the corporate culture, such as corporate greetings, written appeals to the company's employees - informational and the same congratulatory letters. The sensational messages of the head of Euroset Yevgeny Chichvarkin to the army of his thousands of employees can already be called classics of the genre. To some, these texts seemed too cruel and even bold, but there was an audience that read them.

Myths, legends of the organization

People create their own little worlds in organizations and enterprises in which they work throughout their lives. It is, in fact, a second life. And if it does not have its own special culture, it will be boring to live and work. This is how the construction of corporate legends begins!

A corporate legend is not only a rescue from boredom. It unites the team, sets the rhythm for common impulses. Where does the construction of a corporate legend begin? From the same point of view as the usual culture - from spiritual and material values.

"Spiritual values"

Based on the fact that it is ideas that move the world, we will consider spiritual values ​​to be primary. After all, the construction of any company does not begin with an office, but with the idea of ​​​​creating it, with an idea - in general, with an idea, with a legend. As a rule, the whole idea ends with the implementation of the business process itself, and Euroset captures the main points that moved the company at the beginning of its journey. We can say that such legends have already become the company's Constitution, as if its Corporate Code, that is, the fundamental document, after reading which each employee and client can understand who he is dealing with. So there are like-minded people - the most faithful and reliable partners.

"Brand exclusive music"

A very modern element of the legend is the signature exclusive music. In many branches of Cherepovets, it is set to call waiting at the telephone exchange; with its help, various corporate holidays. Euroset has already acquired a corporate anthem. Corporate music tends to bind people's hearts. “Music on-a-a-a-s connected! ." – remember?

"Company assets"

Various diplomas, awards, letters of recommendation, the medals won at various competitions are sure to become part of the company's legend. It's important to get it right to the people. For this, a special section has been created on the corporate website, which is regularly updated.

"Keep quiet about Nokia"

This is also a kind of legend. Since Euroset requires Nokia to provide special delivery conditions cell phones, none of the sellers offered the phone of this company. The devices of the Finnish company are removed to distant windows, consultants do not receive bonuses from their sale, and they themselves are forbidden to use Nokia phones. In order to find out the reaction of consultants, you can ask to see a pipe from a Finnish brand. Most sellers will keep calm. However, when the buyer talks about specific model Nokia, sellers are forced to demonstrate it. If the “client” makes it clear that he has not yet decided on a model, and he is no more interested in Nokia than, for example, Samsung, the consultant in most cases criticizes Finnish phones and praises Korean or any others in every possible way.

Communications in the organization

Internal:

The unique find of the Euroset company is the system internal communications. All employees retail network and office divisions are constantly in a single communication field. Back office staff visit outlets, observe the work of sellers, communicate with them. This allows you to quickly adjust business mechanisms. On the other hand, any employee of the company can contact any of the top managers if he has a problem, and for some reason it is not solved at the level of direct management.

· In the spring of 2009, the company launched an intracorporate social network. It is called "Evrovsyo". For our employees, Evrovsyo is a communication channel that allows you to communicate in real time, regardless of their location. Participation in "Evrovsyo" depends only on the desire of the employee. And, since now the network has more than 50% of all employees of the company, the project is a success. "Evrovsyo", which has a full-fledged functionality of a social network, can become a serious competitor to public networks. In any case, among the employees of the company. Each user has a personal profile, with their personal data, information about their hobbies and interests, personal photos. Social network includes the "Our" section - a kind of "storehouse" of places that are of interest to all employees. It contains information about various establishments (from a nightclub to foreign countries) who have visited, give their assessment and advice to their colleagues. The service is popular and allows you to evaluate places of concentration public life and interests outside of work.

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Introduction

More than 250 people work in our Company. And together we are doing something very good and necessary. Otherwise, our Company would have died long ago. But we live. We have been living since 1993. During this time, we have undergone many reorganizations and internal revolutions, which each time helped us reach a new level in development.

Yes, we are developing. And, every year, without stopping. And such development, of course, requires not only ever closer interaction between employees, but also the influx of new players into our team.

It is not enough for us to be a close-knit friendly team. We also need to be able to accept newcomers to the team who will help us grow further, help us develop and achieve even more and even better together.

To ensure that everyone - both old-timers and newcomers - live and work with us comfortably and comfortably, and that our Company can develop effectively, there are certain norms and rules. The rules of the game together. They have been developed over the years, by trial and error. And over the years, the formed set has absorbed everything that is necessary so that those 8-10-12-16 hours that we spend together every day would not be a difficult routine, but an interesting, important and eventful part of life. Complying with these rules is a sign of elementary respect for your colleagues and for your Company. These rules are so natural that they are not included in the job descriptions of employees. But, nevertheless, compliance with these rules is a necessary condition for working in the Company. Because if one person does not play by the rules, then he prevents everyone else from playing, destroys our team and pulls it down.

To prevent this from happening, it is necessary for everyone to know and follow these rules together. And so that they are not forgotten, we officially publish them for all employees to see.

Other rules of life in our Company, explanations of the management and important remarks on work are published on the Company's forum. Employees need to regularly visit the forum and know the information that is published on it from the "Official representatives of the Company"(Information from any forum visitors who do not have this status is just a private opinion).

Since these rules are not created for the peace of mind of the authorities, but exclusively for the comfortable and efficient work of employees, anyone who considers it important to propose some changes to these rules can safely do so. This is our general rules. We created them together, and in the same way - together - we will continue to create them.

Priorities.

The simplest and most natural rule: in all your actions and decisions must be guided by what is best for our Company. At the same time, if sometime the interests of some of the departments or employees of our Company will somehow contradict the interests of the Company, then it is necessary to understand that the interests of the Company are more priority. Including because the benefit of the Company as a whole is the benefit for each of its departments and each of its employees.

At the same time, the employee must not violate his duties. and taken on yourself obligations. If at some time in the course of work the employee still fails to avoid a breach of obligations, then he must do everything possible so that the negative consequences of this are minimal.

Interaction with colleagues.

To live in peace and harmony, it is necessary to behave in such a way that colleagues feel support and understanding from you. Necessary treat your colleagues with respect, including from other departments. Special treatment should be given to newcomers. They really need help and support. experienced staff. Therefore, if they contact you, do not refuse them advice or consultation.

If an employee (and especially a novice) asks you to help him at work in something that does not contradict your powers and duties, then do it- after all, his work is no less important for the Company (and therefore for you) than yours.

At the same time, it is important to remember that you, as a person whom the Company trusts and who has been entrusted with responsible work, may be given access to important commercial information Companies. And you yourself can not always appreciate its value and secrecy. So remember: not everything you know can be shared with others (even our employees). It is possible to communicate information to an employee of our Company only if this information relates to his work.

If you assume any obligations to other employees, then you must fulfill them.(but if you are not sure whether to make such a commitment, then ask the employee to discuss this with your manager).

If another employee has made obligations to you, but has not fulfilled them, or simply refused to help you in what you really counted on him, then you need to inform your manager about this so that he can influence the situation and, if possible, prevent its repetition.

Likewise - if you think that any of the employees is dishonest, violates the rules or interferes with the work of the Company, then you must also report this to your manager or the Internal Control Department ( HVAC), because dishonesty on the team is dishonesty to everyone. Therefore, we must all fight it together. The only exception is the work of sellers. If you suspect dishonesty or negligence in the work of one of them, then you must report this to the head of the OVK.

If it seems to you that your manager is not fulfilling his obligations to you or is dishonest, then this is urgently needed. discuss with your supervisor's supervisor.

Managers should also not forget that making their employees feel comfortable is an important part of their job. Since our team is friendly, there are often good, even informal relations between the manager and the employee. However, it is important to remember that even as friends, you are still the boss and employee. And the existing relationship should not interfere with work. So, for example, if an employee gives his manager a gift (for his birthday, etc.), then it is important that this does not become a subconscious " bribe", after which the manager will not be able to strictly demand that the employee fulfill his work obligations. It is important that friendships improve workers, not destroy them. About cases of receiving a gift from his employees - the head is obliged to inform his head so that he always understands whether this can lead to difficulties in the work, and, if necessary, suggests the correct course of action.

Fortunately, our team is friendly, colleagues often help and support each other. And these good deeds should also not go unnoticed. Therefore, if one of the colleagues did something good for you (especially - not included in his duties) or simply approached your request informally - do not forget to tell his manager about it so that he takes it into account as an additional "plus" for his employee and perhaps encouraged him.

Interaction with partners.

There is no dress code within the Company, i.e. employees can go to work in any clothes they are comfortable with(the only condition is that it does not interfere with the work of other employees). However, if you have a meeting with partners of our Company, then your appearance should be presentable, and if necessary - solid.

Partners often give gifts to our Company. Including - gifts are given personally to employees, since they are in communication with this partner official representatives Companies. You must understand that you receive this gift not as a charming man or a nice girl, but as an employee of the Company (even if it is arranged as a personal gift). This means that all received gifts, money, souvenirs, etc. - even donated by partners or clients outside of working hours - do not belong to you personally, but to the entire Company. Therefore, if during work or outside it one of the partners of the Company gave you a gift, then you need to pass it on to your manager so that he uses it in the way the organization needs.

Interaction with the outside world.

Since we work and make a profit, it is natural that we have competitors with whom we compete for this profit. Since we are one of the leaders in our field, it is natural that competitors often try by hook or by crook to get information about our Company, about its structure, means and methods of control, about revenue or profit, about employees, their salaries, phone numbers, our partners and relationships with them, development plans, etc. It is important to understand that the communication of such information to anyone outside - can cause direct harm to the Company. That's why communication of this kind of information is possible only in agreement with your supervisor.

Without the consent of the manager, you can only report open information about company. Information published on the official website of the Company is considered open.

An even more difficult situation is the arrival of inspection bodies at the office. There is nothing wrong with that if you do it right. To make it easier for you to pass a possible check, to meet it calmly, with a smile on your face - we have developed a number of recommendations for behavior when checking in the office. Respectively in the case of coming to the office of the inspection bodies - each employee must act in accordance with.

In addition, people from the outside world do not always clearly understand which of the employees of our Company with which questions should be addressed. Therefore, if you receive a question (in writing, orally or by telephone) that is not within your competence, then even if you know the answer to it- forward the question to the person responsible for this area. For example, by forwarding a letter or by calling and reporting it. At the same time, it is possible to give any coordinates of another employee only in agreement with this employee. The same applies to questions asked to you by other employees. If the received question does not apply to you, then do not ignore it, but redirect it to the right employee.

Emerging problems and difficulties.

In the process of work, any employee has a lot of questions: about the structure of the Company, about its activities, about their prospects in it, as well as about the correctness of the performance of any task, about solving the difficulties that have arisen, etc. To answer all these questions and to help you in difficult situations - the Company has a special person - your leader. Feel free to contact him with questions, thoughts, ideas, ask him for advice or information. The leader - not only sometimes swears, but very often helps to solve problems, defends your interests and responds to emerging questions.

At the same time, it is important to remember that your manager can not only give you instructions, but also cancel, if necessary, some rule in force in the Company, or an instruction from another manager (including a higher one). If your manager does this, it means that in the circumstances it is necessary, therefore his instruction is mandatory for the employee to comply with, no matter what it contradicts.

If at some point you urgently need a manager’s decision to complete the task, and you understand that delay can cause serious damage to the Company, but your manager is not available, then you need to contact a higher manager to coordinate your actions. If all leaders are unavailable, and you are absolutely sure that such a decision is correct, then you must act in accordance with this decision, even if this requires exceeding your authority. However, at the same time, you must inform your manager about the decision of a higher manager and about your actions at the earliest opportunity..

In the event of emergency situations or force majeure, on which the activity or development of the entire Company may depend, the manager may require the employee to leave during non-working hours, on weekends, or even during the employee's vacation. Naturally, the manager understands that such actions are unpleasant for the employee, and will try to somehow compensate for such a violation of rest. But that will happen later, but first, we all need to fight the problem together in order to prevent serious damage to our Company. It is especially difficult for the key employees who support the Company. It is difficult to overestimate their importance, and therefore it is on them that the main burden falls in the event of critical situations or emergencies.

office and other jobs.

Our office (warehouse, shop, etc.) is our common home. We spend a lot of time there. And we don't just work there. We also communicate there, eat (after hours, of course), relax, and do many other interesting and necessary things. At the same time, it is important to remember that in this house, besides you, there may be several dozens of your colleagues. And for them, as well as for you, it is important that no one interferes with the flow of work and respectful of their workplace. It means that basic rules of conduct must be followed.: do not make noise and do not distract other employees from work; do not litter and clean up after yourself after eating; smoke only in designated areas, take care of the Company's property ( and entrusted to you , and public), do not take or use other people's things, unless you have received the consent of the owner of these things. And try to keep up workplace in such a way that it is comfortable for you and those around you to work in it.

Vacation.

Our Company operates 365 days a year, seven days a week. And to ensure the smooth operation of the Company, the participation of all our employees is necessary (after all, if someone were unnecessary, then why do we need extra employees?). This means that leaving any employee on vacation causes disruptions in the well-coordinated work of the team. Concerning, when going on vacation, the employee must first think over and agree with his manager who will replace him during his absence, and try to make sure that his vacation does not harm the work. Then the Company will not suffer, and the employee will be able to rest calmly and not think about the blockage that he will have to clear up after returning.

Vacation must be agreed in advance with your supervisor. Besides, you must inform about your absence and about who replaces you at this time: to your employees, secretary, partners of the Company, with whom you are responsible for communication. The most convenient way to do this is through the forum, since the forum is necessarily viewed by all employees of the company.

Good luck with your work!

Organization history

Travel company "Nova Tour" is one of the leading travel agencies in the Vologda region, located in the city of Cherepovets. The company was opened in 2002. During this time, the company has earned a good reputation among partners and tourists, it specializes in the field of inbound, outbound, cultural and educational tourism. The firm offers a wide range of services aimed at both wealthy clients and students, offering tours at the lowest prices. In addition, it assists in booking hotels, air tickets to all countries of the world, as well as in the preparation of exit and entry documents. The company is engaged in the provision of tourist services, organization of business trips and visits to international industry exhibitions, and also sells tour packages to resort cities of far abroad countries in Europe, Asia and Africa: Greece, Turkey, Egypt, Czech Republic, France, Italy, Bulgaria, Tunisia, China, Mongolia. The company also provides additional travel services, such as booking hotels around the world, booking air tickets, railway tickets, tickets for sports and cultural events, visa support, transfers, organizing business trips (exhibitions, fairs, congresses), excursions. For lovers of domestic tourism, they offer active tours in the Altai Mountains, Baikal, Khakassia, tours along the Golden Ring, holidays in the resorts of the Krasnodar Territory, treatment in sanatoriums.

During its existence, the travel agency has gone through almost all organizational forms in accordance with the law, i.е. from a small business, partnership, to a limited liability company.

Currently, the travel agency specializes in organizing both group and individual trips, the development of which takes into account a variety of routes and budgets.

The fundamental principles of approach to clients are: responsibility, individual approach, reliability.

The financial condition of the company is stable.

During its activity, the company has been repeatedly awarded thank you letters for repeated participation in social programs, as well as other charitable events that provided preferential or free services to vulnerable segments of the population.

Core norms and values ​​of the organization

The team of the company are people who approach each application with responsibility, whose decisions are well-thought-out actions. The main principle of work is an individual approach to each client, careful preparation of tours and travel programs and the achievement of the best ratio of quality and price, responsibility, reliability, quality.

Rituals and traditions in the organization

It is rituals and traditions that allow solving such problems, since it is in them that our life, rules and regulations, norms and values ​​are reflected. Rituals and traditions allow self-reproduction and development of intra-company culture. They are a serious way of organizational influence on changes in the behavior and consciousness of people.

Tradition is a generally accepted way of acting and deeds, transmitted in time and space. It meets the needs of society and is aimed at preserving experience. It sets the norms and forms of human behavior. This is a plural concept, which includes such components: customs; regulations; values; representation.

A ritual is a complex of attributes, actions and measures created (formed) in a certain community and having a symbolic character.

The scope of traditions and rituals is very wide: a specific system of recruitment and selection of personnel, adaptation, motivation, group cohesion, customer service, maintaining the values ​​necessary for the organization, discipline, and much, much more. Here are examples from the activities of the company "Nova Tour":

1. If there is a vacancy, the search first goes inside the company.

2. A certain tradition when passing probationary period-- issuance of a corporate set: pen, mug, folder, etc.

3. Celebration of the company's birthday.

4. Team sports, visits to health and sports enterprises.

5. Involvement of employees for the development and implementation of advertising campaigns.

6. Congratulations to the employees who made the first or anniversary deal.

7. Wall newspaper about employees.

8. Ten-minute morning tea ceremony.

These and other traditions evolved from the desire of leaders to do something in order to have a strong organization. Some grew out of naive rituals, simple friendships, some of them were born on their own and were picked up in time. One way or another, but they were directed in the right direction, stored and created anew, so that a person feels the value of the company for himself and himself as a value for the company.

Corporate culture is an enterprise resource, the importance of which is difficult to assess. It simultaneously acts as an indicator of the image and an element of its formation, the formation of the company's brand. This resource is not only a marketing tool, but also a means of personnel management in general.

Modern realities dictate their own conditions for doing business, which is becoming more and more customer-oriented. In this regard, the corporate culture in companies plays a key role and allows you to achieve success in brand promotion and make it recognizable.

This resource can be formed:

  • Spontaneously - without the participation of the company's management, based on communication models chosen by the company's employees.
  • Purposefully - when the general model of corporate culture is formed by the company's management and makes changes to it as necessary.

Relying on the spontaneous formation of this resource is not worth it, since at any moment the entire system can go downhill. Therefore, much attention should be paid to the control over the formation and development of corporate culture.

The concept and elements of corporate culture

The concept of corporate culture implies a certain behavioral model, which is followed by all the company's personnel in the process of performing their duties. It contains the norms and rules, traditions and values ​​adopted by a particular company.

The basis of the behavioral model is the general philosophy of the enterprise, taking into account the specifics of its activities. When developing it, the management is guided by plans for the further development of the company and relationships.

To summarize all of the above, we can highlight the main elements of corporate culture:

  • General direction of the enterprise development;
  • core values;
  • Traditions and rituals that have developed at the enterprise during its operation;
  • Standards of conduct - rules prescribed by management or spontaneously formed, Business Etiquette, which determines how the employee should behave in a given situation;
  • Company style - dress code provided for employees, external design of premises, symbols inherent in this company;
  • Internal communications - the rules of the relationship between various departments, as well as all employees of the enterprise;
  • Unity of the team in achieving common goals;
  • Rules for conducting business negotiations, contacts with customers, competitors;
  • The employees themselves, who are both subjects and objects of corporate culture.

Main functions

Corporate culture performs several important functions that contribute to the development of the company and brand promotion. Among them:

  • Motivational - contributes to the improvement of labor productivity, inspires employees to achieve their goals and overcome obstacles.
  • Image - competent internal culture of the company has a positive impact on the external image of the enterprise, attracts new partners and customers, favorably distinguishes the company from competitors.
  • Adaptation - allows new members of the team to effectively and quickly enter the team and get involved in the work.
  • Involving - stimulates the active participation of all employees in solving collective problems and the life of the enterprise as a whole.
  • Identifying - employees are aware of their own importance in the team and at the same time belonging to it.
  • Management - defines the norms and rules for organizing the work of departments, managing employees.
  • System-forming - allows you to systematically organize the work and interaction of departments, making them more efficient and streamlined.
  • Marketing - corporate culture is taken into account when developing a strategy for promoting the company on the market.

Corporate culture is also divided into 3 main levels: external, internal and hidden. The first represents how the company is seen by customers, partners, competitors, its general image. The second is manifested in the form of norms and values ​​reflected in the actions of employees of the enterprise. The third is expressed in the form of beliefs shared by all employees of the company.

Types of corporate cultures

The development of corporate culture and the active implementation of this concept began in the twentieth century. Since then, a lot of time has passed, approaches to this technique have constantly changed and improved. Some of the classic elements on which they were based earlier have lost their relevance today.

The following corporate cultures are actively used in the modern business sphere:

  1. "Role" model - this type is based on a clear division of responsibilities between all employees of the company. Each employee acts as a cog in a large mechanism that works smoothly to achieve common goals. hallmark this corporate culture is the presence of a strict hierarchy, job descriptions,

Control at all stages labor process and careful scheme of the workflow, ensure the smooth operation of the enterprise. Most often this model is used in large companies, with a large staff.

Reliability, stability and rationality are at the forefront of this type of corporate culture. Due to the strict hierarchy and rules, such a company model is not flexible enough, which makes it difficult for it to adapt to work under unstable market conditions.

  1. "Dream Team" is the exact opposite of the previous model. It does not have strict restrictions, as well as a strict division of duties and, as a result, job descriptions. The horizontal hierarchy inherent in this corporate culture assumes that all employees are equal participants in the process. The atmosphere in such companies is friendly, and communication is informal.

All emerging issues are resolved jointly by employees interested in completing the task. At the same time, the division of areas of responsibility between employees is allowed. The responsibility of the manager is assumed by the person who has assumed the solution of a specific task and is responsible for it.

The main values ​​of this model are openness, freedom, creativity and team spirit. The main idea of ​​this corporate culture is teamwork, which allows us to solve even the most complex tasks. It is typical for startups and progressive companies.

  1. "Family" - is a mixture of the first two models. There is a vertical hierarchy, but managers do not act as bosses, but as mentors, to whom any employee can turn for help. The model is characterized by the presence of a friendly atmosphere, devotion to "family" traditions, cohesion of work and customer focus.

People are at the center of this model. Employees of the company and its consumers are of the highest value, all work is focused on them. Due to the fact that a lot of attention is paid to the comfort and rewards for staff, this type of corporate culture is characterized by a high level of motivation. Due to this, the productivity of workers increases significantly.

The activities of companies operating on a family model are supported by loyal customers and dedicated employees.

  1. "Market" - a type of corporate culture focused on profit. In it, each of the employees fights with everyone for getting preferences. This model is focused on ambitious, motivated employees, each of which is a separate and independent unit. Personnel have value in it only as long as they bring profit to the company.

This model has a clear hierarchy, flexible enough to change depending on the market situation. The leadership qualities of employees play a key role, as they allow them to readily make decisions, take risks and take responsibility.

The main values ​​of the market model are leadership, profit, competitiveness, purposefulness. This type of corporate culture is inherent in the "sharks" of business, is quite cynical and in many ways has signs of despotic management.

  1. “Result Orientation” is a rather flexible model, the distinguishing feature of which is the focus on development and achievement of goals. All the work of companies operating in this type is focused on achieving any goals.

In this model, there is a vertical hierarchy of power, but the leaders are determined based on their qualifications and performance, and are not appointed "from above", and therefore, the composition can often change. Job Descriptions are present, but do not limit the company's personnel, as employees have opportunities for development and active participation in solving strategic problems.

The main values ​​of this model are focus on results, freedom in work and solving labor issues, corporate spirit.

In some cases, enterprises may show signs of several models at the same time. This is common in fast-growing companies that frequently change leaders, change directions, or those that have been taken over.

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