Donut production: how to start a profitable business. Donut production: step-by-step opening plan Ready-made donut business

Finding a free space in the fast food niche and successfully succeeding in it today is not so easy, since many enterprising businessmen have long appreciated all the advantages of this direction. And yet, the idea of ​​​​producing donuts is still not very popular among them, the business plan of which will be useful to those who decide to revive the taste of childhood. This article discusses an example of a possible business implementation that you can adapt to your needs, but if necessary, you can turn to experts for help.

Business Features

A notable characteristic of food production is the short shelf life of products. This is especially evident in the example of donuts, which can only be sold when they are fresh and hot. Therefore, when planning the launch of such production, it is necessary to first decide on the format that it will have:

  • sale of donuts in a food court, shopping and entertainment center or specialized cafe;
  • on-line production of baked goods with further sale to retail stores.

In the second case, it is important to find customers even before launching the production line. Doing this will not be too difficult a task, since, according to statistics, about 30% of stores are ready to sell goods of this order.

Enterprise registration

The form of registration of the future company will depend entirely on the chosen direction of work. If the business plan for selling donuts covers individual trade in your own mini-cafe or food court, then it will be enough to register an individual entrepreneur. If you plan to sell through retail chains, then the optimal registration form will be LLC.

To open an enterprise you will need to prepare the following documents:

  1. Registered and agreed technical specifications for production.
  2. Technical instructions for preparing products.
  3. Recipe.
  4. Conclusion of the SES.
  5. Permission from the fire department.

Due to the individual characteristics of the business, additional paperwork may be required.

Selecting a room and location

For a manufacturing enterprise that does not plan to open its own retail outlet, a remote area of ​​the city is quite suitable, where it is possible to profitably rent suitable premises. To accommodate the production line, you will need about 120 square meters, of which about 40 will be occupied by the production belt.

A point that will be designed for instant sale of manufactured products will look somewhat different. For it you will have to find a place with good traffic or a large crowd of people. The main advantage of such a kiosk will be that the delicacy will be produced for a specific buyer, which will completely eliminate the possibility of producing extra donuts.

Equipment

A business plan for the production of donuts should include the cost of purchasing equipment as the main expense item. When selling on the street, you can limit yourself to a conventional apparatus for producing aromatic baked goods. In general, the purchase sheet will look like this:

For industrial scale, you will need to purchase a ready-made line, which usually includes:

  • automatic fryer;
  • system for loading dough pieces;
  • filling dispenser;
  • conveyor for cooling;
  • dough dosing station;
  • attachments for making donuts;
  • cart;
  • baking trays.

In general, a line for making donuts can cost 2,240,000 rubles. Here you also need to add a refrigeration chamber (115 thousand rubles).

You can save money on the purchase of packaging equipment, since packaging in boxes can be done manually.

Range

Donut production technology is not too complicated and usually includes:

  • kneading dough;
  • preparing the filling;
  • filling the product with filling;
  • roasting;
  • packaging.

In this case, the assortment of a manufacturing enterprise may consist of the following products:

  • Berliner donuts (with and without filling);
  • “Donuts” donuts (with glaze, with powdered sugar, without filling);
  • “Kvarkini” donuts (with and without filling);
  • "Apple snail";
  • "Kuchle";
  • Buns stuffed with apples.

Staff

An outlet selling donuts can easily get by with two employees - one of them will prepare the products, the other will sell them. But in order to launch a bakery production workshop, you need to hire the following personnel:

  • technologist;
  • forwarder;
  • storekeeper;
  • workers.

It is better to develop a work schedule in shifts, which will allow for round-the-clock production. To establish sales, it will be useful to acquire an experienced sales manager who will maintain contacts with chain stores and look for private entrepreneurs who are ready to take on products for sale.

Finance

To understand the holistic picture of the future enterprise, it will be quite logical to create a business plan for a donut shop with calculations. So, at the initial stage, to launch a small retail outlet you will have to pay the following expenses:

  • purchase of equipment – ​​130 thousand rubles;
  • salaries – 20 thousand rubles;
  • rental of premises – 30 thousand rubles;
  • purchase of raw materials – 55 thousand;
  • utility bills - 10 thousand.

We will calculate the income portion based on the workshop productivity of 800 donuts per shift. Even if we assume that the price of one donut is 10 rubles, and its cost is three rubles, we can conclude that the net profit per day will be 5,600 rubles or 168 thousand per month.

Subtracting from this amount the costs of salaries and current purchases, we get 60 thousand rubles of net income, which is even quite good for a small enterprise selling fast food.

Business from scratch. How to write a business plan: Video

The attitude towards donuts is far from ambiguous. Most people happily eat a few rosy rounds with a thin crispy crust that exude a seductive aroma. But. There are also ardent opponents of this culinary invention.

They believe that eating donuts is strictly prohibited due to their calorie content and high cholesterol content, but even they, from time to time, will not deny themselves the pleasure of eating heels of these crispy products!

On weekends and holidays, during breaks between couples, at train and bus stations, donuts are literally snapped up on the fly, both literally and figuratively. Why directly?

After frying on automatic equipment, they fly out onto a tray, where they are poured with sweets and or sprinkled with powders and eaten immediately, because this is one of the few dishes that is consumed immediately after cooking, since after 3-4 minutes they lose that zest that distinguishes donuts from fried pies and whites. Another secret!

Donuts satisfy your hunger within 10-15 minutes after consumption, and since the dough density in donuts is not very high, your stomach does not feel full, which is why you can eat 10-15 small donuts, and this is additional income for the seller, which you can become by opening business selling donuts from scratch with a minimum of investments and a quick payback on the project.

First steps

Unlike other business projects in the catering industry, people will visit the donut shop regardless of income, because these products are cheap! Moreover, you can open from scratch without investing almost anything, and after just a few months you can receive 50,000 rubles or more per month!

The main requirements for the premises of a future donut shop are being located near crowded places, high-quality ventilation and the presence of two separate rooms, a kitchen and a hall for visitors.

  1. Before you open a donut shop, you need to decide on the format of the business. Donuts to go are the best option with a minimum investment, because in order to eat 10 donuts and wash them down with some drink, even the slowest ones will need no more than 10 minutes. The total area of ​​the premises for the donuts to go format is 20-30 m2. 10-15 m2 for the kitchen, 5-15 m2 for the client room. To open from scratch, it is enough to invest 20,000 rubles one-time in refurbishing the premises, and then 15,000-20,000 rubles per month to pay for the rent of the premises.
  2. Donuts delivered. There are no special requirements for the premises. It could even be your own kitchen in the apartment. However, you need to invest in outsourcing a call center or buy 0-800 and hire operators who would work around the clock, because you need to bake donuts, not answer calls! Your own car is also required, not to mention the driver, who must be paid at least 10,000 rubles every month, regardless of his employment. And most importantly, in order to deliver hot and crispy donuts to the client, you need expensive thermal equipment costing from 150,000 rubles. Based on the above, it is possible to provide the “donuts with delivery” service after about a year of sales, but there is no way to organize it from scratch.
  3. Donut shop and cafe. In the first months of operation, donuts were the main dish of this establishment. Then, as practice shows, they fade into the background. Here you need a room of at least 60 m2. 20 m2 is allocated for the kitchen, and 40 m2 for the client room with 50 seats.

Law is law

For any retail outlet in the format of donuts to go, donut cafe or a combined version, the legal requirements are quite stringent. By the way, to open a takeaway donut establishment, you just need to register as an individual entrepreneur and pay a single tax, but if the establishment has seats, you need to pay a fixed or percentage tax on the profit.

Permission from Rospotrebnadzor, a sanitary card for each worker, confirmation of compliance with fire safety standards, as for any other catering establishment, are required.

Equipment, personnel and assortment

Donuts are a flow product. That is, to prepare them, you need to maintain equipment: a high-speed dough mixing machine and a deep fryer in working condition. If no one orders donuts for 15 minutes, then the equipment needs to be stopped and then started again.

Whether periodic shutdown of the equipment is justified or whether it is better for it to operate uninterruptedly is determined experimentally. This is the specifics of this business that should be kept in mind.

It is advisable to bake products made from natural raw materials only to order or in establishments where donuts are not the main product in the assortment. Then you can cover the difference on the average cost of the test. In addition to minimizing harm to health and the brand feature, they say, these donuts are made from all natural ingredients, natural raw materials no longer have any advantages.

But, naturally, there are plenty of disadvantages for donut shop owners. This is, first of all, the need to buy an additional refrigeration unit for 80,000 rubles or more and a short shelf life of the finished product. After just an hour and a half, no oven will be able to return the donuts to their original freshness.

But raw materials specially designed for baking them make it possible to revive the product even after a day, and since the manufacturer indicates the expiration date of the dough mixture on the packaging, a lot of problems with SES are solved.

Staff: take 2 people per shift to the donut shop - one puts in the raw materials and bakes the products, and the other pours the finished products with fondant, sprinkles them with powders and pays the customers; For a donut shop with seating, you also need a waiter, since capricious customers will be indignant, saying that the cook is serving them. As a result, others will stop coming to you.

The confectionery market is overflowing with all sorts of fondants and powders for sweet donuts. And products with potatoes, mushrooms and meat will also find their admirers. It is not recommended to cook a lot of unsweetened fillings. It’s better to run out of donuts than to spoil the raw materials!

How much can you earn?

Donut shops near educational institutions, at train stations and mobile points in the summer on weekends and holidays bring fantastic income. On one product costing 10 rubles, the net profit is 5 rubles for the donuts to go format, 6 rubles for a mobile point and 3 rubles for a cafe. You can put these funds in your pocket.

In 1 day you can earn the most from mobile points in parks near children's attractions. On Sundays you can sell more than 5,000 products, respectively, your income is 20,000 rubles or more. But this is temporary income. Takeaway donuts bring in about 150,000 net profit per month. Cafes can give their owners more, but not at the expense of donuts, but due to the variety of assortment and the high average cost of a check.

After a while, when you have acquired regular customers, you can try home delivery of donuts. Additional 50,000 rubles in your pocket every month!

Stages of development

For a quick start, it is best to start a business in early May with several mobile points in holiday parks. At the beginning of September, several pavilions will be erected near educational institutions. Sometime in winter, try to open a cafe and organize delivery of donuts. If everything works out, then by the end of the year your profit, in an ordinary regional center with a population of 300,000 people, can amount to 500,000 rubles or more per month!

The aroma of baking always evokes appetite even in a well-fed person. It is simply impossible to pass by. And if these pastries are also donuts, then the level of temptation is simply off the charts. A business making donuts is a very profitable investment at minimal cost, and there are more than enough opportunities to implement this idea. Today we’ll look at the donut shop’s business plan, find out its profitability and approximate cost.

Options for operating a donut shop

Any donut shop can open in different formats. Let's look at a few of the most relevant ones.

Organization of a miniature cafe

One option for selling donuts is to open your own mini-cafeteria. The costs here, of course, will be somewhat higher, but customers will have the opportunity not only to have a tasty snack, but also to take a break. When creating such a business format, special attention needs to be paid to the atmosphere: carefully consider the design of the room and musical accompaniment. You can choose any location, the main thing is that it has high traffic. Food courts in large shopping centers, where there are many visitors throughout the day, can be an excellent option.

Selling donuts through a van

A good option for selling goodies is selling from a van. So to speak, production “on wheels”. The big advantage of such trading is mobility. You can “probe” potentially profitable places. For such work you need a minimum of furniture, you don’t need to think through the design of the establishment (except perhaps just the “facade” of the van, and even then it’s not necessary).

The downside of opening a mobile retail outlet is that you will initially have to tinker with paperwork related to obtaining permits and other nuances. But the income from such trading will quickly pay for itself. Later we will look at how to open such a donut point.

Trading from a tray

An ideal option to start trading with limited starting capital. A minimum of equipment, space - and the outlet is open. In this case, donuts are sold exclusively in the “to-go” format. As an additional assortment, customers can be offered tea, coffee, juices, water, etc.

Franchise trading

Franchising comes with many benefits, including:

  • Qualified assistance in production matters.
  • Assistance at the stage of business registration.
  • Equipped with a full set of equipment.
  • Opportunity to negotiate with a technologist and organize staff training.

Ideal for those who do not particularly want to think about equipping a retail outlet, its assortment and advertising. On the other hand, when choosing a franchise business, you need to understand that all actions will have to be performed at the direction of the trademark owner; you cannot bring in anything of your own, at least without approval.

Through machines

Nowadays you can find machines for sale through which donuts are sold. The huge advantage of such a business is that there is no point in having a salesperson; it is enough to install the unit in a crowded place and refuel it regularly.

Inside the machines, donuts are placed in special cassettes. When a customer orders, the selected number of “buns” goes through a microwave oven, where they are evenly heated. Next, the prepared products are served to the buyer. All this takes less than a minute.

Organizational matters

To open a business selling donuts, you can register a regular individual entrepreneur. LLC in this case is impractical; there will be a lot of unnecessary paperwork. For tax purposes, consider PSN and simplified taxation system (income minus expenses). Suitable OKVED:

Working with donuts is a full-fledged production of food products, and this indicates the need to obtain declarations of conformity (TC). This is what certification centers do. They can select suitable and ready-made GOSTs and technical specifications or offer their services in developing new documents if the existing ones are not suitable. Such declarations of conformity are issued for a certain period, after which an extension will be required. The cost and terms of issue must be clarified with the specific franchisor company.

It is necessary to draw up recipes according to which the donuts will be prepared, obtain permission from the veterinary service and permission to work from the SES.

Selling donuts through vans

The main problem of business on wheels is that this area is practically not regulated by law. Legislative acts either completely contradict each other or make impossible demands. The basic document that determines the procedure for placing non-stationary retail outlets is government resolution No. 772. It will also be useful to familiarize yourself with SP 2.3.6.1079-01. In the last document, special attention should be paid to the content of clause 16, which talks about the need:

  • Provide a toilet for employees within a radius of no more than 100 m from the point of sale.
  • Comply with all sanitary and regulatory rules on an ongoing basis: carry out high-quality cleaning of the premises, etc.
  • Install containers to collect waste and remove it regularly.
  • Equip the van with the necessary equipment, including refrigerators for storing drinks and perishables.
  • To serve food, use only plastic dishes and cutlery.
  • Ensure an uninterrupted supply of water, the quality of which will not be inferior to the central water supply.

To carry out trade through a van, given that donuts will also be prepared here, you need to talk in advance with the local branch of the SES, Rospotrebnadzor and the fire inspectorate. Find out what documents you need to prepare to obtain a permit. To place the van itself, you need to contact the local administration, which will give permission to use a free plot of land.

Purchase of equipment

There are a lot of units for the production of donuts, from manual ones designed for small volumes to automated systems that can cover high demand. In a word, there is plenty to choose from. The price range is also broad.

For a small production of fresh donuts from the site you will need:

The cost of a donut selling machine is on average 200,000 rubles. The unit holds 96 units of donuts. You can start by installing one machine, and then, if everything goes well, gradually purchase additional machines and place them throughout the city.

If a small cafe or food island opens, where visitors can take a break, then in addition to the above, you will have to purchase the following equipment:

Equipment Qty
(units)
Unit price
(rub.)
Sum
(rub.)
Coffee machine 1 30 000 30 000
Kettle-thermos 1 7 000 7 000
Blender 1 15 000 15 000
Tables 5 15 000 75 000
Chairs 20 3 000 60 000
Dishes for clients (disposable) 10 000
Beverage refrigerator 1 25 000 25 000
Thermal display case for donuts 1 10 000 10 000
TOTAL 232 000

For mobile trading and sales, you will need a special van or, which is much cheaper, a sales trailer. The first option, of course, is more convenient, but the cost of trade trailers starts from 120,000 rubles, while car counters cost the same as full-fledged cars, or even more.

Renting premises

The donut production workshop can be located on an area of ​​50 square meters. m. Rent will be 100-150 thousand rubles. If you manufacture products away from the consumer and sell donuts through vending machines, you can save on production space. Thus, it will no longer matter much at what point in the locality the workshop will be located. The main thing is that its condition is acceptable and meets sanitary standards. Then the costs for the premises will be significantly lower.

Staff

Hiring of employees should be done after the work format has been determined. An example staffing table looks like this:

Job title Quantity
Human
Wage
(rub.)
Total
(rub.)
Technologist 1 30 000 30 000
Delivery driver 2 20 000 40 000
Baker 2 25 000 50 000
Salesman 2 18 000 36 000
TOTAL 156 000

If donuts are prepared and sold locally, then some positions can be combined, and some can be eliminated altogether. In this case, there will be no need for a driver, because it is much cheaper to use the services of transport companies when necessary. This approach will reduce payroll expenses by approximately 40,000 rubles, and the potential profit will be higher. However, it is worth remembering that one person cannot sell and prepare donuts at the same time; this is contrary to sanitary standards. Therefore, you cannot combine the profession of a baker and a seller.

You can outsource your accounting, or learn the basics of financial monitoring and do everything yourself. By the way, when organizing an individual entrepreneur and a simple taxation system (PSN and simplified tax system), there is nothing complicated about this, so it makes no sense to pay third parties.

We spend and earn

Let's summarize and calculate approximate investments:

Of course, these are rough estimates. More accurate data can be found by drawing up a donut shop business plan with calculations based on individual indicators, which will depend on the specific area, as well as the chosen business format.

On average, the cost of 1 donut is 3 rubles, and the cost of a package of 6 units is around 200 rubles (1 donut is about 33 rubles). Of course, pricing is regulated individually, but from this difference, which gives a markup of 1000% (!), certain conclusions can be drawn. The profitability of the business is very high.

Pros and cons of donut shop

The only downside to the production and sale of donuts is that when opening you will have to tinker with paperwork and run through many authorities. This is where the cons end. But the positive side is:

  • Lack of high competition.
  • Ease of manufacture.
  • High demand for products.
  • Relatively low cost of starting a business.
  • Fast return on investment.

Decide on the format of the business, make some rough calculations and boldly set out on the path of your own donut business!

Eventually

A donut shop is a great fast food business that will allow you to make good money. A characteristic feature will be the ability to choose from several formats of work, from vending to a full-fledged cafe, the basis of which will be flavored donuts with many different fillings. It all depends only on the starting capital and the hopes you have for your project. Start and everything will work out!

Donut production - cooking technology + detailed business plan + necessary equipment for production + financial calculations.

Capital investments for mini-production: from 320,000 rubles; for full-scale production: from 3,956,000 rubles
Payback period: depending on the format from 3-5 months

The fast food industry has always attracted novice and experienced entrepreneurs.

With a well-chosen sales location, even fairly large investments pay off within a year.

But the modern consumer has long been spoiled by a wide range of fast food, and it is already difficult to surprise him with something new.

But the exception is donut production.

There is a demand for them, but the number of manufacturers is relatively small, which gives them a chance to take their rightful place in the niche.

If you are interested in this idea, then you probably want to familiarize yourself with the main organizational and financial aspects.

Donut making technology

The recipe for making donuts is quite simple; many housewives can make them at home.

To do this, you need to knead the dough, form balls and drop them into boiling oil.

But the most popular option is a donut with a hole in the middle, topped with sweet icing.

There are also many variations with different fillings.

Main ingredients for making donuts:

  • flour;
  • yeast;
  • leavening agents;
  • sugar;
  • water;
  • eggs;
  • milk;
  • cooking fat;
  • vegetable oil;
  • confectionery glaze;
  • vanilla (vanillin);
  • fillers and toppings.

The donut production technology itself is as follows:

  1. Kneading dough in a special dough mixer
  2. Dividing the dough into separate parts
  3. Preparation of preparations
  4. Preparation of fillers and filling of blanks with them
  5. Baking donuts
  6. Coating of products with glaze and packaging.

Business plan: donuts for sale


A business plan is a document that contains detailed information planning the implementation of the project, namely a description of the selected activity, financial calculations of capital investments, and income forecast.

Let’s take a closer look at the main points of the donut production business plan.

Project Summary

Interesting fact:
In London, as part of the annual event dedicated to sweet donuts, the most expensive donut in the world was put up for sale. The dessert was made by KrispyKreme and is priced at £1,000. This price is quite justified, because the exclusive recipe includes the use of edible gold, “edible gems”, elite CourvoisierdeL’Esprit cognac, DomPerignon champagne from the 2002 harvest and Chateaud’Yquem sweet wine cream.

This section provides the following information:

  • description of the activity;
  • business founders;
  • the locality in which the production will be registered and located;
  • project goals.

Our enterprise will produce a wide range of donuts: Berliner, Donuts, Kühle, Kvarkinini and others.

The goals of the project are:

  • providing the population with donuts;
  • Receiving a profit;
  • creating jobs for the population.

Market analysis and determination of competitive advantages

Donuts can be classified as baked goods and fast food.

And this market in modern times is very developed and is represented by a huge variety of manufacturers who are the main competitors of our enterprise.

First of all, you need to study the assortment and pricing policy of the same donut manufacturers, and then consider everything else in the city.

The production of donuts can be organized anywhere, the main thing is to ensure their stable sales.

Your strengths could be:

  • wide range of products;
  • average pricing policy;
  • opening a store under your own brand;
  • order donuts online and have them delivered throughout the city;
  • carrying out various promotions: “Buy three donuts, get the fourth for free”, “25% discount on every third donut in the receipt”, “Free delivery when ordering over 15 donuts”.

Choosing a place and format for selling ready-made donuts


Before moving on to business registration issues, you need to decide on the format for selling prepared donuts:

    Own kiosk.

    Such a kiosk can be bought, built or rented.

    If the space allows, you can bake donuts directly in it and sell them on the go.

    As an option, you can produce confectionery products in a separate workshop and bring them to the kiosk every day.

    You can also offer tea with your baked goods.

    Of course, these are additional expenses, but thanks to them you can increase your revenue.

    Mobile kiosks on wheels.

    The difference from the first option is that such a kiosk can move from one point to another.

    To do this, you will need to purchase or rent a car that will be suitable for selling donuts.

    A full-fledged store or cafe.

    This is the most expensive format for selling donuts.

    Here it is important to find a room that will be located in a convenient location, equip a kitchen there with a production line, make repairs and attract visitors.

    If you plan to open a cafe, then you need to equip the room with tables and seats.

    Search for partners.

    An entrepreneur needs to find wholesale buyers of his products - cafes, retail stores.

    In this case, there is no need to spend money on renting a separate room for, or on recruiting additional staff.

    But then you need to focus on increasing sales volumes, because the wholesale price is lower than the retail price.

Schedule for opening donut production

To open donut production on time, it is necessary to develop a calendar plan in which certain deadlines are set for completing the stages.

After finding a suitable premises, you must begin registering the business and obtaining the necessary permits to operate.

Then you can begin to select and purchase production equipment, search for qualified personnel, launch advertising and directly begin production.

Stage1st month2nd month3rd month4th month
Search for premises and its renovation
Registering a business and obtaining the necessary permits
Purchase of equipment
Recruitment
Purchase of the first batch of ingredients
Implementation of advertising
Opening a point of sale
Start of production

Business registration

Recommended forms of registration for donut production: individual entrepreneur or LLC.

The first option is suitable if you plan to open a stationary or mobile point of sale, where donuts will be baked right away, and the second option is for opening a full-fledged workshop.

If you want to expand in the future and move from small-scale production to a larger one, then immediately register an LLC so as not to have to pay for registration procedures once again.

As for the choice of taxation system, the catering sector falls under the simplified one.

After registration, the next step is to obtain the necessary permits.

You are required to collect the following documents:

  1. recipe;
  2. technical production conditions;
  3. technical cooking instructions;
  4. permission from the veterinary service, SES and fire inspection.

Choosing premises for donut production


If you want to organize a large-scale production of donuts, then carefully select the premises for the workshop.

It can be located both within the city and outside it.

The first option is characterized by a more expensive rental cost, but significantly saves transportation costs, while the second has a cheaper rental, but increases travel costs.

Basic requirements for the workshop:

  • area - 100-120 sq. m (of which about 40-50 sq. m. will be occupied by an automated production line);
  • availability of communications - electricity, water supply, sewerage, supply and exhaust ventilation;
  • availability of utility rooms, bathrooms, showers for workers.

If you don’t have all this, then you will have to arrange and equip the workshop yourself.

In the case of opening a point of sale combined with production, the main requirement for the premises is its location in a place where many people gather: business centers, universities, train stations, city parks.

Equipment for the production of donuts

Let's look at two examples of necessary equipment: for a workshop and for a point of sale.

The donut machine prepares 250 pieces of products, and works according to the following scheme:

  1. the kneaded dough is placed in a special bowl (chamber);
  2. the dough is dosed and placed on a baking sheet with butter;
  3. The fried donuts are removed from the oil and placed in a separate baking tray, where excess fat drains.

As a result, the products are filled with filling by hand and covered with glaze, after which they are stored in a thermal display case.

Recruitment of qualified personnel


The same situation arises here as in the previous section.

The staffing level will depend on the chosen format for production and sale of products.

    Manufacturing facility.

    When it opens, it can provide jobs for 15 people.

    As for their work schedule, it looks like this:

    • 8-hour working day 5 days a week for director, technologist, storekeeper, accountant;
    • 12-hour shift workday for production workers (3 people) and shift supervisor (1 person);
    • schedule with “floating” days off for forwarders.
    Job titleQtySalary, rub.Payroll, rub.
    Total: 270,000 rub.
    Director1 30 000 30 000
    Technologist1 23 000 23 000
    Production workers6 14 500 87 000
    Shift supervisor2 17 000 34 000
    Forwarder3 18 000 54 000
    Storekeeper1 17 000 17 000
    Accountant1 25 000 25 000
  1. Point of sale in the city.

    To ensure the operation of the point of sale, 4 people will be enough - 2 cooks and 2 sellers, who will work in shifts.

Advertising and sales of products


The advertising campaign strategy for different business formats will be different:

  1. When opening a stationary or mobile point of sale or workshop, to which your own stores will be attached:

    • placement of banner advertising;
    • creating pages on social networks;
    • advertising on the Internet, namely in the city’s social networks;
    • distributing leaflets on the streets;
    • advertising in local media and radio;
  2. When opening a workshop with a partner network:

    • searching for wholesale buyers;
    • offering our donuts to chain and retail stores and supermarkets in the city.

Financial production plan for donuts

Start-up capital is one of the most important components in starting a donut production.

Capital investments for different business formats will look like this:

AttachmentsProduction workshop (rub.)
Total:RUB 323,500RUB 3,956,000
Business registration10 000 10 000
Arrangement of the premises50 000 250 000
Purchase of equipmentDough mixer - 30,000;
donut machine - 100,000;
coffee machine - 80,000;
refrigeration equipment - 20,000;
thermal display - 20,000;
electric kettle - 1,500;
kitchen utensils - 2,000;
cash register - 10,000.
Automated production line - 3,500,000;
equipment setup - 90,000;
refrigeration equipment - 40,000.
Sewing uniforms for workers6 000 16 000
Advertising50 000 30 000
other expenses10 000 20 000

Regular investments will consist of:

ExpensesPoint of sale with mini-production (RUB)Production workshop (rub.)
Total:RUB 207,360RUB 1,082,200
Renting premises18 000 50 000
Payment of utility bills16 000 45 000
Salary to employees76 000 270 000
ERU (36%)27 360 97 200
Purchase of raw materials and consumables60 000 600 000
other expenses10 000 20 000

Income forecast and calculation of business payback period


To find out the payback period for donut production, you need to make a forecast of approximate income.

To do this you will need the following indicators:

  • planned number of donuts sold per month;
  • wholesale and retail cost.
IndexPoint of sale with mini-productionManufacturing facility
Number of donuts, pieces20 000 300 000
Wholesale cost, rub.- 8
Retail price, rub.15 -
Revenue, rub.300 000 2 400 000
Expenses, rub.207 360 1 082 200
Income, rub.92 640 1 317 800
Tax simplified tax system, rub.13 896 197 640
Net profit, rub.78 744 1 120 160
Payback period4-5 months3-4 months

For those who want to learn how to make donuts at home,

Here's a detailed video recipe:

Thus, donut production- this is a profitable and profitable business that quickly pays off.

Moreover, investments in it will differ depending on the chosen format.

If you have a small amount of money, you can safely implement a mini-production of donuts.

The advantage of this format is that already from the first days of work you can understand how much confectionery products you need to bake so as not to work at a loss.

Even if you want to organize a full-fledged and large-scale production, know that with careful business planning, it will be able to pay off in the shortest possible time, after which you can conquer new horizons.

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  • Capital investments: 3,255,000 rubles,
  • Average monthly revenue: 1,170,000 rubles,
  • Net profit: 162,000 rubles,
  • Payback: 20 months!
 

Business plan for opening a confectionery shop for the production of donuts. From it you will learn the organizational, economic and formal aspects of running this business.

1. Organization of production

1.1. Donut production technology

The manufacturing process consists of the following stages:

  1. Kneading dough
  2. Preparation of the workpiece
  3. Preparing the filling
  4. Filling with filling
  5. Roasting
  6. Package

1.2. Permits

This type of business relates to the production of food products; therefore, to begin work, it is necessary to obtain permits from Rospotrebnadzor and the Sanitary and Epidemiological Station. You must obtain the following documents from them:

  • Agreed and registered specifications for production
  • TI for making donuts
  • Cooking recipe
  • Permission from the veterinary service
  • Hygienic conclusion of SES for production
  • Other (according to the individual characteristics of the project)

1.3. Equipment for the production of donuts

To organize the production of donuts in a confectionery shop, you must purchase the following equipment:

  • Dough mixing equipment
  • Deep fryers with built-in proofer
  • Dividing and rounding machine
  • Filling dispensers
  • Planetary mixer
  • Enrobing machine

In practice, chain stores pay for sold products with a deferment; for perishable goods, the deferment is 7-10 days. Basically, payment is made by non-cash method.

It is also worth concluding agreements with small grocery stores (mini-markets that are located in close proximity to offices, institutes and schools will be especially profitable). Payment for the goods occurs on the day of delivery or with a slight delay (on the next delivery date). Payment is made in cash.

Delivery of products is carried out by hired transport, the delivery process is controlled by the forwarder, he also accepts applications for delivery of products.

2.3. Suppliers of raw materials for production

Raw materials for making donuts is: flour, margarine, sugar, eggs, yeast, jam, other ingredients.

To reduce production costs, the purchase of ingredients must be carried out through wholesale companies located in the region where the production is located.

Payments to suppliers are possible both in cash and by bank transfer. A deferred payment is possible (if there is a history of relationships with suppliers). Delivery is carried out by the supplier's transport.

3. Feasibility study of a donut making workshop

  • Type of activity: donut production
  • Location: Business opened in a city with a population of 500 thousand people,
  • Workshop area: 50 sq.m.
  • Preparation technology: Products are made from their own ingredients.
  • Sales: Products are sold through grocery supermarkets, as well as through small shops. For sales of products through chain supermarkets, a retro bonus is paid, 7% of the volume of products sold.
  • Delivery: Products are delivered daily using hired transport.

3.1. Capital expenditures

3.2. Revenue

Revenue (assuming daily line operation of 10 hours and 30 work shifts per month) is 1,170,000 rubles per month.

3.3. Cost price

The cost of producing a donut includes the costs of raw materials, electricity and packaging.

3.4. General expenses

3.5. Calculation of profitability and profitability

3.6. Payback calculation

The payback period for a confectionery shop for the production of sweet donuts equipped with an automatic line is 20 months.

4. Organizational issues

3.1. Organizational form

The optimal organizational and legal form for a confectionery shop is an individual entrepreneur.

3.2. Tax system

The activity of a confectionery shop is subject to a preferential tax regime: Simplified taxation system, income minus expenses, tax 15%.

Addition

If you need a detailed business plan with detailed calculations and market analysis of a specific region, you can order its development for your project. for detailed information from the partner of the site Moneymaker Factory, consulting agency "MegaResearch".

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